Light Files: The Lighting Industry Podcast

Discounting: More Harm than Good?

October 04, 2022 Lisa Bartlett Season 1 Episode 84
Light Files: The Lighting Industry Podcast
Discounting: More Harm than Good?
Show Notes

Discounts are seemingly ubiquitous these days, but should they be? There's definitely a place for them with obsolete merchandise, but what about in new-to-market goods?  Are we actually doing our businesses and industry more harm than good with perpetual sales? Can we outsell our profit margin losses to remain viable? Let me know what you think on this one!

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